The message is clear....
what led to creating this campaign...
is too serious to ignore.
Early 2019 a report from The Intergovernmental Panel on Climate Change (IPCC), came out with findings that 30% of global emissions are attributable to agricultural activities, including pesticide use. Pesticide use not only contributes to climate change but is also contributing to the decline in the number of the worlds insects.
You may have noticed, whilst driving rurally your windshield and car bonnet are no longer covered in insects..., like none at all. It's not surprising to hear therefore that the world's insect numbers are plummeting. Insects are at the heart of every food web. They pollinate the large majority of plants, keep the soil healthy, recycle nutrients and are a vital food source for birds, reptiles, amphibians and fish.
For various reasons insects have had a bad rap, sure there are some you have to be a bit mindful of, just like humans. I find it very upsetting when I see so many people who upon the sight of a tiny ant or spider, are intent on squashing them at any chance they get. And people hire 'Pest' contractors, with the aim of eliminating mosquitoes (but this kind of pest control is also) and, perhaps without realising it, is contributing to the elimination of honey bees, butterflies, moths, (in fact there's too many insects to mention). We have to be extremely mindful with how we approach the elimination of pest insects.
Until we understand how vital insects are to our food chain, we aren't going to 'get it' and we need to get it because the circle of life depends on it. Aside from this reason, they have a right to be here too.